Just about everyone wants to be an entrepreneur today. There is nothing like being your own boss and not having anyone to answer to. The charm of independence, coupled with unlimited power, is a combination that only a few people can resist. Not to mention the chance to become the next Mark Zuckerberg or Jack Dorsey.
Advancements in technology, along with ease of access, have opened doors that were unthinkable just 2 decades ago. Now there are people running a successful online business right from their living room.
But have you ever considered what makes these people so successful? Surely, they are not only the elite class who has a magic ingredient that turns everything into money. It is easy to tell someone that running your own business is the best decision they can make in their life. But what are the essential ingredients that are needed for successful entrepreneurship? We find out all these and more in this post.
Planning and strategy
No one builds a home with a solid foundation, do they? The same goes for business and entrepreneurship. Planning and business strategy typically involves how you will manage resources, human resources, logistics, technology as well as potential customers.
Sound planning is also essential to make the best decision for your business and identify the potholes. If you plan to secure investors for your business, you have better chances of securing them with a business plan than without.
Your strategic planning will also make you a better communicator with the stakeholders as well as your clients. It is because you know exactly what you have in mind and where you want your business to go.
Keep in mind that having a solid business plan does not guarantee the ultimate success for you. But it increases your chances of making it big, and that is an excellent place to start.
Effective and proactive communication skills
The heart of every human transaction is communication. And it is one of the most useful skills a budding entrepreneur can possess. Through communication, you can translate the value of your ideas for the business. Irrespective of whether you are a solo business person or someone who represents a company, effective and proactive communication is required with clients, investors, stakeholders, friends, and anyone you want to introduce your business to.
There is no limit to the ways of communication an entrepreneur can have. The more areas he or she is skilled in, the better. It includes one-to-one conversations, emails, written communication, group discussions, and online messaging.
A person with effective communication skills can easily sell their products or services to customers and their ideas to investors.
The power of networking
Long gone are the days when businesses were only established in physical stores for the local community. These days a majority of small to medium businesses have taken to online platforms to sell their wares. And it does not look like digital marketing will die anytime soon. There are a lot of one-person businesses that are minting real good money just by having a good network on social media.
When you have a solid network, especially on social media, it increases the potential of your business a hundredfold. You can easily land partnership deals and other business opportunities, which would be impossible in a brick and mortar store.
Your profile and the stories you add to it become your advertising, and you do not need to spend a single penny on PR. If you plan to venture into entrepreneurship, consider building a good network first, and it will help your business grow a lot faster.
Resilience and the ability to get back up
Ask anyone about entrepreneurship, and they will tell you how amazing it is. But very few people will tell you that not everything is peaches and creams when it comes to conceiving and birthing a business.
There will be rejections, failures, and negative feedback. There are days when you will question whether you made the right decision to venture into business. You will have seasons of burnouts and a lack of creativity. Stress levels will hit an all-time high, and you will struggle to stay sane.
But a true entrepreneur has the resilience to battle through all of this, with or without help. They will learn from mistakes and be prepared not to commit the same errors again. They understand that devastating defeats are part of the deal, and they persevere. Everyone can start a business in their own capacity, but it takes a real champ to keep it running successfully.
Willingness to learn and listen
Successful entrepreneurship does not stop growing in a day. Every few seconds, there are new inventions in technology, new algorithms introduced in the business world, and new visitors with different needs. The savviest businessmen do not stop learning and growing with their business.
He or she is forever seeking out new ways to improve the business, and that includes listening to others. The most respected entrepreneurs have the innate ability to listen to their employees, their customers, and even their competitors. They seize these opportunities to make changes and adaptations to the existing products and services and make them even more relevant and successful.
Starting a business can seem thrilling and easy. However, it takes a sound knowledge of business skills and effective planning. A successful entrepreneur is someone who can incorporate his or her skills with advancements in technology and use it to his advantage.
The art of selling is still influenced primarily by essentials such as communication and knowing how to target your potential customers. You can be the most tech-savvy person on earth with an in-depth knowledge of Google’s algorithms. But if you lack the humane side of connecting with the people and the courage to push through a rough season, running a business might not be for you.
If, however, you have the skills mentioned above and you have the heart to make the most of every day. You like to face every day with its pros and cons, and you like taking risks, you could well be on your way to becoming the next Elon Musk or Bill Gates.